Insight 2 Action (I2Asm)
Journey's I2Asm solution also helps executives gain INSIGHTS into their business. You no longer need to assume, or possibly guess, when making strategic decisions surrounding customers, products and campaigns.
Big data can be very overwhelming; let Journey be your data scientists. Journey provides the service with knowhow to create and maintain your solution. All I2Asm solutions are built using the Journey data warehouse and include Reporting, Trending & Filtering, Anomalies, Advisory Serviced Model.
Journey’s I2Asm solution grows with your institution. Explore our complete solution in the diagram below.
[Click each section of the globe and surrounding sections to learn more.]
Insight 2 Action (I2Asm) / Data Warehouse
- The heart of Journey’s I2Asm solution
- Core Agnostic
- Customer behavior over time
- Enterprise financial information
- Merged data from multiple sources
- Safe and secure
- Updated daily, automated reporting
Advisory Serviced Model
- Journey is your data scientist
- Extensive core bank technology background
- Leverage the wisdom of community banks
- Leverage the extensive Journey dashboard library
Trending & Filtering
- Available throughout entire I2Asm solution
Filters to refine searches
Market
Branch
Officer
Age Segment
Etc.
Anomalies
- Available throughout entire I2Asm solution
- Unusual customer behavior
- Processing exceptions
- Fraud / Suspicious
- Daily management exceptions
Aggregation
- Additional databases (i.e. trust, insurance, credit card, Excel)
- Eliminate data silos
- One view of customer
- Extend analytics and profitability beyond the core
Profitability
- Balances to GL daily
Segmented by:
Account
Customer
Product
Channel
Branch
Age
Officer
etc.
Widget costs:
Paper vs. e-Statement
Teller Deposit vs. Mobile Deposit
etc.
Loyalty & Attrition
- Customer behavioral changes
- Customers moving towards the bank
- Customers moving away from the bank
- Product/Service adoption & profitability
- Behavioral analysis by segment
Reporting
- Base feature of I2Asm solution
- Customized management reports
- Concentration, Scorecard, Peer Group, CRA, etc
- Automated daily report groups
- Automated Board Reporting
- No limit on reports
Walletshare
- Quantify profitable opportunities
- Identify exposure points
- Model out optimal product combinations
- Understand unprofitable behaviors
I2Asm Relationship Pricing
- Loan/Deposit Pricing Tool
- Leverages I2Asm profitability
- Know existing customer’s profit/ROE
- Factor deposit costs in modeling
- Weighted average life
- Funds curve-based modeling